GA4 vs Similarweb: GA4 is first-party analytics (measured on GMA's own site); Similarweb is an external market estimate. They measure different things and should not be reconciled 1:1.
Similarweb scope: this subscription tier is Philippines-only, so visits, traffic sources, and geography are PH views. Only the global rank is worldwide.
Rankings: monthly snapshots — lower is better. Month-over-month compares the latest published month with the prior one.
AI Referral Traffic: derived from Similarweb's Referrals report (which AI chatbots send traffic). The exact headline AI-traffic total and top prompts/pages live in the Similarweb platform, not the API.
Chartbeat is real-time (right now); GA4 is a rolling last-28-days window; Similarweb and Semrush are monthly.
Sample badges mark placeholder data shown until that source's key/access is connected.